12 Years In: Usability Is the New Frontier for Digital Assets

Twelve years ago, AlphaPoint was founded on the belief that digital assets would transform the future of finance. At the time, even the most forward-thinking institutions were still asking: Should we get involved?

Today, that question has been answered. The conversation has changed. Now, financial institutions are no longer asking if they should enter the digital asset space—they’re asking how. How to move faster. How to stay compliant. How to meet customer demand. And how to build usable financial products—not just accessible ones.

As AlphaPoint celebrates 12 years of powering digital asset platforms globally, our strategy is clear, the next phase of this market isn’t about onboarding users into crypto. It’s about making digital assets useful on a global scale.

From Access to Action: Why Usability Matters More Than Ever

In the early days, our customers came to us with the single purpose of buying, selling, or holding digital assets. Today, the market has matured. Users and institutions alike now expect more.

Usability is about turning digital assets into working capital, and it spans:

• Payments – Fast, stablecoin-driven transactions that reduce friction for merchants and users alike.
  
• Borrowing & Lending – Crypto-backed credit and yield strategies that are easy to understand, use, and regulate.
• Staking – Secure, compliant mechanisms for yield generation that fit institutional frameworks.
• Stablecoin Integration – Tools that make stablecoins practical for day-to-day transactions and cross-border settlement
• Card-Based Transactions – Debit and credit card functionality that allows users to spend crypto or stablecoins just like fiat, increasing utility and real-world adoption.
  
• Multi-asset Portability – Seamless movement between fiat, crypto, and tokenized assets across unified platforms.

In short, usability turns crypto into capital that moves, earns, pays, and grows. Today’s institutions are racing to build that reality.

Institutional Momentum and Market Maturity

Just in the past few weeks, a wave of developments has signaled the digital asset industry’s accelerating shift from experimentation to execution:

• Bitcoin reached an all-time high above $110,000, underscoring renewed institutional confidence and growing global demand.
• Circle filed for an IPO on the New York Stock Exchange, a watershed moment for stablecoins and regulatory alignment in the U.S.
• Strategic reserves legislation passed in multiple U.S. states, formally recognizing Bitcoin and other digital assets as part of treasury and investment policy.
• NDAX has sponsored the NHL Stanley Cup Playoffs, marking one of the most prominent crypto branding moments in major league sports to date.
• Multiple AlphaPoint-powered platforms have been acquired over the years by larger fintech and financial services firms, underscoring the long-term business value of regulated, scalable infrastructure.

These are not experimental plays. These are strategic moves, by traditional finance leaders and tech innovators, rooted in long-term expectations about where digital assets are headed.

The AlphaPoint Impact: 12 Years of Growth, and We’re Just Getting Started

As a pioneer in digital asset infrastructure, AlphaPoint has supported platforms through every stage of crypto’s evolution, from the earliest days of exchange technology to today’s complex, compliance-driven ecosystems.

And the results speak for themselves:

In 2024, AlphaPoint customers achieved an average 240% increase in trading volumes, a testament to the business impact of delivering secure, scalable, and usable infrastructure.

Today, AlphaPoint technology powers platforms across more than 35 countries, supporting regulated leaders as they scale. 

• In Canada, NDAX has grown from launch to become one of the country’s largest exchanges by volume, most recently serving as the Official Crypto Trading Platform Partner of the NHL during the Stanley Cup Playoffs. 
• In El Salvador, Chivo Wallet continues to operate as the government’s official Bitcoin wallet, reporting substantial user deposits and solid operating margins in 2024, marking its emergence as a key player in the country’s financial ecosystem. 
• Bancolombia’s Wenia, regulated under Bermuda’s Class F license, launched a peso-backed stablecoin (COPW) and a crypto-linked debit card to bridge digital and traditional finance. 

These milestones reflect how AlphaPoint clients are evolving into the next generation of financial institutions.

Today, our technology powers platforms across 35+ countries, including Ndax in Canada, Bancolombia’s Wenia in Colombia, and the government-backed Chivo Wallet in El Salvador. 

Where We’re Headed

At AlphaPoint, we’re proud to partner with the pioneers shaping the next generation of financial services. Together, we’re building the super apps of the future—seamlessly integrating trading, payments, tokenization, and more to serve both businesses and consumers.

As we mark our 12th year, one thing is clear, the digital asset economy is moving from experimentation to infrastructure and from access to usability.

And we’re here to power that transformation—securely, scalably, and globally.

Together with our customers, we’re not just keeping up with change. We’re leading it.